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About Reed

We are a digital accountant, but we’re also an amicable and reliable partner that helps you grow you business. We offer a full-service solution, so we offer everything you need.

manager@reed.com.na

Copyright ©Reed Business Consultants 2025

Not your average accountants

We aren’t your average accountants – we are miles ahead of the industry and our competitors.

About Reed

Reed Business Consultants was founded in 2008 by Paul Smit, a seasoned professional with decades of experience in the financial and insurance sectors. Paul's career began in 1994 in the Short-Term Insurance Industry with FGI, which later became FEDSURE. In 2000, he ventured to London, where he worked with several leading insurers while completing his accounting degree.  

After gaining valuable international experience, Paul joined the Treasury Solicitors Department in London before returning to Namibia in 2003 to establish Paul Smit Insurance Brokers. Building on his expertise and entrepreneurial drive, Paul launched Reed Business Consultants in 2008.  

Today, Reed Business Consultants is a trusted name in business and financial consulting, known for its commitment to professionalism, integrity, and personalized service. With a strong foundation and a passion for helping businesses succeed, we’re here to guide you every step of the way.

Let us help you grow your business

We’re Unique

We are damn good at what we do; we give good advice, great service and we help you to make more money and take your business to the next level. You need to know what’s happening in your business and you need to stay out of jail – we’ll help you with both.

We’re tech-savvy

We are specialists in cloud accounting: We are a Manager reseller and was the first in Namibia as their accounting partner for since day one. Today, we recommend Manager as  one of the leading platforms in Namibia.

Level of service

We only provide monthly accounting services and no adhoc services. Ie. We won’t do just an income tax return for you on an annual basis. We are your dedicated monthly accountant and work with you on a monthly basis, ensuring that you get monthly management accounts and stay up to date with all statutory requirements.

We’re experienced

We were established in 2008 and we have the systems and people in place to ensure you get the best experience possible.